Name: Startup Week | Your Mom likes everything you do, but is she your customer?
Start: 2019-11-14T14:00:00+00:00
End: 2019-11-14T15:00:00+00:00

Your Mom likes everything you do, but is she your customer? w/ Campbell Boyer Description: There is a great deal of information out there about "customer discovery", but how can you gather the information you really need to move ahead (or not) with an idea. Th

Your Mom likes everything you do, but is she your customer? w/ Campbell Boyer Description: There is a great deal of information out there about "customer discovery", but how can you gather the information you really need to move ahead (or not) with an idea. This talk is about how to define true customer discovery, what the goals of it might be (how they radically differ by company type - B2B is very different from B2C), and what tools come in handy. Cost: Free Full Schedule & Registration: http://startupweeklouisville.org/schedule/ Startup Week: A week of entrepreneurial events developing & celebrating Louisville’s growing startup ecosystem. We’re led by local entrepreneurs and hosted in amazing spaces all over town. http://startupweeklouisville.org/